With the ongoing impacts of the COVID-19 crisis, leaders and their teams need to adopt new strategies and redesign their overall business development approach.
About this Event- Key Topics:
Part 1 (Re)Setting the Stage
Understanding the virtual business mindset- buyer behavior & decision making in an era of socially and physically limited interactions.
Engaging your entire team- leveraging your entire workforce to become on-line brand ambassadors
Leveraging your social media platforms in a new way to drive interest, engagement, and experience.
Pull vs push pipeline development
Aligning your sales team and optimizing your website, video and social media for sales performance
Part 2 Client Centricity
How to use the enterprise level KARE business development tool
Keep – Strategies for retaining current clients
Attain – Target prospects you want to pursue
Recapture – Former clients who you would like to do business with again
Expand – Current clients who would be open to new offerings from your company